Brian Imanuel (born September 21, 1999), better known by his stage name Rich Chigga, is an Indonesian rapper and comedian from Jakarta. He is best known for his viral debut single “Dat $tick”, which was released in March 2016.
Brian Imanuel was born on September 21, 1999, in Jakarta, Indonesia to parents of Chinese-Indonesian descent. He has four siblings, including singer and fashion blogger Sonia Eryka, and also DJ roycdc. Imanuel was raised in West Jakarta in a middle-to-low class neighbourhood despite his father being a lawyer. He never had a formal education as he was homeschooled.
In 2010, while growing up in Indonesia, Imanuel began his career with social media, when he was at the age of 11. Originally making photoshopped images and posting them on Twitter before eventually moving to making video content that was often dark-comedysketches on Twitter. Imanuel moved to the platform Vine when he was 15 and began to post daily videos there. He taught himself to speak English by watching YouTube videos and by listening to rappers like Childish Gambino, 2 Chainz, Macklemore and Tyler, The Creator.
Imanuel began listening to hip hop music in 2012 when an American friend he knew on the internet introduced him to Macklemore’s “Thrift Shop” and Imanuel began to explore deeper into the genre, discovering Drake, 2 Chainz, Kanye West and Logic at first. Imanuel wrote his first rap song in 2014 and recorded it onto an iPhone microphone over a produced MF Doom instrumental.
Imanuel originally wanted to become a cinematographer in Los Angeles, giving up once his music career began taking off.
2015–16: Career beginnings
Imanuel first released his debut track, titled “Living the Dream” on July 17, 2015, on his YouTube account. The song was produced by DJ Smokey, Imanuel then went on to release his debut single “Dat $tick” on February 22, 2016. The track caught international success after a reaction video was released, featuring American rappers Ghostface Killah, 21 Savage, Tory Lanez, MadeinTYO, Desiigner and many more. “Dat $tick” then went on to peak at number four on the Bubbling Under R&B/Hip-Hop Singles.
Imanuel then went on to release his second single titled “Who That Be” on iTunes on August 9, 2016. The song was produced by Sihk. He then released the remix of his single “Dat $tick” which features Ghostface Killah and Pouya.
Imanuel later released his third single “Seventeen” which quickly surpassed the one million hits mark on both YouTube and SoundCloud.
2017–present: Debut album
Imanuel started his first U.S tour in April 2017, concluding in May. In May 2017, Imanuel released the single “Gospel” with XXXTentacion and Keith Ape. This was XXXTentacion’s first collaboration with Rich Chigga and the song was released on 88rising. The single has 16 million views on YouTube as of September 2017.
Imanuel won an award at 4th Indonesian Choice Awards as Breakthrough Artist of the Year in May 2017. Imanuel announced his debut album in an interview with XXL, saying ““I’m working on a debut project and there are some serious songs and some comedic stuff, but the serious songs are my focus.” In an interview with The Jakarta Post, Imanuel said he was spending most of his stay in Los Angeles, California working on his debut album.
Imanuel dropped “Glow Like Dat” on August 15, 2017, on 88rising’s YouTube channel. He then announced a nationwide tour starting on September 9 and concluding on November 21 titled “Come to My Party Tour”.